Marketing Coordinator

Posted by Marin Mountain Bikes, Inc. on 03/08/2019

Job Basics

Industry Sector: Bike

Job Categories: Computer - Information Technology, Design - Web, Marketing & Digital Marketing, Social Media - Digital Marketing

Company Type: Service

State: CA

City: Petaluma

Country: United States

Required Experience: 1 - 3 years

Job Type: Full Time

Salary: $51-55,000/year

Required to Relocate: No

Required to Travel: Yes

Employee May Telecommute: No

Job Seeker Must Live Within: 25 miles

Job Description & Requirements

Marin Mountain Bikes Inc.

Marketing Coordinator

Job Description

Reports to: Brand Director

Others served: CEO

Exempt status: non-exempt

Marin is looking for an energetic and motivated marketing coordinator to join the team. The marketing coordinator will work with all departments to help move the Marin brand forward through strategic, integrated marketing initiatives.

Responsibilities

• Assist marketing tean in planning, execution and analysis of marketing initiatives. 

• Support the marketing team by assisting with website updates and managing website content
•        Provide support with all digital marketing efforts – email marketing, social media management, blog writing, e-commerce
•        Analyze and report on website analytics data for brand websites and email campaigns and create actionable insights to improve performance
•        Work with internal creative team to develop images, videos, and graphics for brand websites and other digital applications such as email, advertising, and social media
•        Manage POP program
•        Provide support in rolling out global marketing programs
•        Provide support with market research, trend analysis and information gathering
•        Work with agency partners on all marketing initiatives
•        Assist in project planning from photo shoots to tradeshows to video productions
•        Manage and organize brand assets

Requirements

•        1-2 years experience in marketing, communications or related fields
•        Strong understanding of and experience with marketing functions, strategies and tactics
•        Experience with promotions, advertising, social media, public relations and event planning
•        Exceptional communication skills, writing capabilities, project management
•        Outstanding attention to detail
•        Driven, organized, proactive and efficient
•        Experience with Google Analytics, Photoshop a plus
•        Degree in marketing, communications or related field

About Marin Mountain Bikes Inc.

Marin Bikes, founded in 1986, believes that life is better with bikes. We are dedicated to improving the lives of our customers with fun, high caliber bicycles, which provide years of enjoyment. We operate a business based on passion, fueled by hard work, and fulfilled by the satisfaction of bringing the joy of cycling to our riders. Learn more about Marin’s critically-acclaimed models at marinbikes.com.

About Marin Mountain Bikes, Inc.

Marin Bikes is a California-based manufacturer that produces a wide range of bicycles for adults and children. Although Marin Bikes was founded in California, the company's bicycles are available nationwide. Marin Bikes was founded in San Anselmo, California, in 1986. Marin notes that the company was founded close to Mt. Tamalpais, which is regarded as the birthplace of mountain biking.