The Fishing Industry Jobs Marketplace

E-commerce and Digital SEO Specialist


Posted by EXPED USA on 03/06/2021

Job Basics

Industry Sector: Outdoor

Job Categories: Ecommerce Management

Company Type: HardGoods/Equipment

State: WA

City: Tacoma

Country: United States

Required Experience: 1 - 3 years

Job Type: Full Time


Required to Relocate:

Required to Travel:

Employee May Telecommute: No

Job Seeker Must Live Within:

Job Description & Requirements

Tacoma-based EXPED USA, a subsidiary of Exped AG in Switzerland, is looking for a self-motivated, dynamic, strategy-oriented person to join their team as a full-time E-commerce and Digital SEO Specialist.  We are a small, tightly knit group and the person we hire will have an immediate impact on EXPEDUSA.COM strategy and direct to customer experience.  This position reports directly to the EXPED USA Director of Sales.


EXPED is a privately owned outdoor gear company based in Zurich, Switzerland, that makes award-winning sleeping mats, tents, backpacks, sleeping bags, and accessories. Founded in 1997, EXPED delivers Comfort Anywhere no matter the adventure – from family car camping to Arctic expeditions. EXPED USA directs the sales, marketing and operations for the brand in the US.

Responsibilities include, but are not limited to:

=         Demonstrate basic ecommerce principles and retail skills

=               Build assets and campaigns on site pages

=               Ensuring pricing and product content is accurate

=               Drive Traffic to website

=               Work cross-divisionally with marketing, IT, and inventory teams

=               Partner with manager to develop 3-year strategy

=               Develop and analyze E-commerce specific sales and analytics reports

=               Assist in developing annual sales plans

=               Assist with customer service, wholesale, and trade show logistics when needed

=               Duties and tasks will be performed in a professional manner, according to Exped USA policies and procedures

The ideal candidate will have:

=         2+ years’ digital marketing/merchandising experience

=               Strong analytical and problem solving skills

=               Exceptional user knowledge of Excel, Adobe , Google Analytics and social media analytics

=               Customer first mindset, curious, innovative, accountable, highly motivated, and results oriented.

=               Sales forecasting and sales planning experience

=               Shopify and Quickbooks experience a plus

=               Excellent written and verbal skills


=         Individual health and dental care covered 100%

=               Paid Time Off

=              401K match program

=              Great discounts on gear

           Exempt position 


EXPED is a Swiss based, premium outdoor hardgoods brand, specializing in best-in-class sleeping mats, sleeping bags, tents, backpacks, and outdoor accessories.  EXPED is a privately owned company and has the freedom and privilege to build meaningful, longstanding partnerships with specialty retailers, manufacturers, and customers. We believe these partnerships are not measured by production output, but by strong, ethical industry leadership and unparalleled customer satisfaction.