Launched in 1994, Icebreaker was the first company in the world to develop a merino fiber layering system for the outdoors. It was also the first outdoor apparel company in the world to source merino directly from growers, a system it began in 1997. There are now 10 distinct pure merino fabrics in the Icebreaker system, covering underwear, mid layer, and outerwear.
Icebreaker is one of the world's most innovative and dynamic names in the apparel industry. We currently supply our premium, cutting edge merino clothing to more than 2000 stores in 30 countries and we are growing quickly. With our global head office in Wellington, we have wholly owned subsidiaries in the USA, Canada, Australia, Germany, Switzerland, France and Eastern Europe and employ over 250 people globally.