Change is coming with the buying power and culture of the millennial generation which sets the trends and style for everyone. They are looking for products that are sustainable, contribute in some way to society and can give them an experience. Swell includes all of these points and as a family business based in Pawleys Island, SC we offer a higher level of commitment and service to small business partners. We are very proud of our non-profit partner, John Hardy's Green School, and donate part of our proceeds to Green School each year.
Swell Vision is an exclusive collection of sustainable goods that incorporate style, fashion and function. We fully embrace this philosophy and aim to provide a sophisticated collection of fashion and accessories designed to be ageless.